KD Plumbing
A plumbing brand that finally reads as trustworthy at a glance.
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Before
Generic trades template, weak inquiries, undercut on price.
After
Site that pre-sells trust, with inquiries skewing premium.
The problem
A skilled family plumbing crew getting outbid on price because the brand looked like every other generic trades site.
The approach
Brand-led site with real photography, clear pricing posture, and copy that frames the work, not the price war.
The outcome
Inquiries skewing toward larger, premium jobs. Quoting time down because callers arrive informed.
My role
Design, build, copy
Family-run Melbourne plumbing business doing residential and small commercial.
Working together
If your work is in this space, a call is the fastest way to see if I can do something similar for you.
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